Neale Bacon of Canada has created a unique brand among Canada’s family and children’s entertainers. Today he agreed to share some ideas and concepts with the HomeVENTion.

To download Neale’s Lecture Notes for free, right click and save the following link:

Branding Lecture Outline

Neale discussed Gravitational Marketing during the lecture. He also recommends several other books for a more in-depth look at the subject. Here are links to the books on-line:

Gravitational Marketing by Jimmy Vee
Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne
Book Yourself Solid by Michael Port

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